AdTech solutions

Online advertising always facilitates some kind of adtech from ad creation to its publication. Advertising technology essentially covers the whole media buying process between advertiser and the publisher from ad distribution, measurement, inventory management, etc.

CUSTOMER SUPPORT

Demand-Side Platform (DSP)

DSP is the platform designed for the advertiser. It provides the access to the wide advertising ecosystem and enables efficient, convenient media set-up and management.

AD OPERATIONS SUPPORT

Supply-Side Platform (SSP)

SSP is the platform used by the publisher. Using its interface, publisher can manage and monitor the inventory and ad sale process.

FLEXIBILITY

Ad Network & Ad Exchange

Both serve the same function - help to connect demand with supply and scale. However, they have differences in the ad trade mode and accessibility of inventory.

Why Adform DSP

Wider inventory, advanced targeting options and creatives allows to find and reach customer, that cannot be found on traditional SEM and social channels.

Inventory

Local & international

Access to 2 M+ websites and apps through more than 70 our supply partners.

Multi-screens

Mobile, desktop, tablet, TV

Design your campaigns for the best screen exposure.

Configuration

Control timing & placements

Advanced campaign set-up options give full control when and where your ads are shown.

Creative suit

Easily build creatives

Creative suit allows you to build wide variety of IAB-standard HTML banners.

advanced targeting

Reach your target audience

Location & hyper-location targeting, geofence, interest & intent audience, device data targeting and more.

reporting

Performance dashboard

Detailed snapshot of your campaign performance, including main metrics, KPIs and audience engagement.

Get your Adform DSP account with Digital Focus

We help in bringing Adform to Africa, making it accessible to all type and size businesses.